
Many think that working with non-profits on their design and marketing initiatives turns out to be unprofitable because of smaller budgets, tighter deadlines, and stricter rules. On the flip side, designers & marketers are always looking for the next opportunity to be creative and really challenge themselves with new thinking for clients and their brands. Now put these two together for a surprising result: oftentimes non-profits are the types of clients that are open to challenge and innovation, allowing you to take their brands to the next level all while doing some good for the community.
As a designer, you can stay sober by finding a non-profit to work with on a regular basis. Whether it is a paid gig, a reduced rate or simply donating your time and skill, you will learn, grow and be challenged along the way. You might just discover that your new client is far more appreciative of your work and can easily see a strong return on your creative investment.
As a business, volunteering creates a great story to share with clients both current and future. Sharing your passion for a non-profit client whether it is the local dog shelter or a big national organization creates a conversation. At the same time you might just find it easier to connect with new clients who share the same passion or interest in what you’re doing. Not to mention the connections that will come through working with the non-profit and meeting other donors.
Finding a non-profit will help strike a balance with the other clients that may be restricting your creativity or out-of-the-box thinking. Choose a non-profit you are passionate about today and offer them your creative services.
A little design can go a long way, and you might find that it will be the most rewarding work in your portfolio!


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